Hogan's Alley

Thursday, March 08, 2007

Syracuse Basketball, A Wholely Owned Subsidiary of Nike, Inc.?


For the Big East tournament, Syracuse's Basketball team appeared in new uniforms by Nike that feature a tight jersey over what seem to be even larger than usual baggy shorts. Is this change aimed at improving the team's ability to move freely or to enhance the in kind income generated by Jim Boeheim's enterprise?